Entrepreneur in Residence (EIR)

The charter of the Entrepreneur in Residence program team is to establish and build digital business models around a set of core capabilities (Smart Digital Core) from within your business. The Entrepreneur in Residence Program ensures the vision a company's Smart Operation which is defined by the client and their
Industry Advisory Board (IAB). Each EIR team is comprised of one-to-five executives from world class commercial brands, with Catalyst providing managed oversight.

EIR team members leverage their host company expertise with your brand and critical mass assets to incubate new companies into existence. These new companies ultimately spin out into standalone public, open market and world companies whereby your company is a simple cap table participant.

EIR Teams Execute IAB Advisement Cases

Business model targets of the EIRs stem from IAB advisement use cases leveraging the new Smart Digital Core capabilities identified through the Strategic Value Creation Program. Logic of the Strategic Value Creation Program is to locate new sources of revenue and strategic asset values that contribute into the growth and monetization of your business. With this in mind, EIR companies are rigorously focused on go-to-market commercial models which benefit a client's business, near term.

EIR Funding Model

Actual EIR project funding is considered case by case, similar to the traditional venture capital approach. Though in the EIR model, there is no fund nor a minimum or maximum investable amount. Most EIR companies are conceived to carry revenue projections that far surpass company creation and market entry costs due to leveraging of a client's market position and legacy capability.

Fundamental rules apply to any EIR project including a plan that generates revenue in the first year and fully subordinates client investment. Thus, All EIR projects considered are limited by a client's capital investment to the amount of return projected in year one, unless they become further subordinated by outside commercial brand partners.

EIR Charter

To establish and build digital business models around a set of core capabilities from within your business.

  • Leverage host company expertise with your brand & assets to incubate new companies
  • Business model targets are new Smart Digital Core capabilities
  • EIR companies focused on go-to-market commercial models providing your business with near term benefit